Connecting you with Australian culture online
This is a short practical guide to help Australian cultural organisations develop and improve their use of the internet as a business tool. Work through the guide from the beginning or skip to the section/s that most interest you.
These topics have been identified as key ebusiness issues important to cultural organisations. Cultural sector-specific information and resources are provided with links to the relevant page(s) in the Australian Government Department of Broadband, Communications and the Digital Economy (DBCDE) ebusiness guide website where you can read a more detailed treatment and access a number of free downloads including a wide range of template business documents. The guide includes many links to other useful resources.
DBCDE's Information Economy Division develops policies and programs to assist Australian business, government and community sectors make a successful transition to working and living online.
One very useful resource the Information Economy Division has developed for small business is its Australian guide to doing business online - at e-businessguide.gov.au.
An alternative introduction to ebusiness is directly via the DBCDE small business guide:
Understanding - what the jargon means and what the benefits arePlanning – the possibilities and writing your ebusiness planBuilding – creating your website and email systemsProtecting – security issues and how to deal with themManaging – maintaining the website, budgeting and promotingImproving – evaluating your ebusiness and expanding it
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go on to the next section What is ebusiness?
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